
Recently, we exhibited at “ChinaJoy 2024,” one of the largest gaming and digital entertainment events in China, as part of a joint booth with several Japanese companies.
Although it was a joint booth, this was our company’s first exhibition in Shanghai, so we were very much looking forward to the event.ChinaJoy 2024″
● Beyond Technology to Exhibit at ”ChinaJoy 2024”
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“ChinaJoy (China Digital Entertainment Expo and Conference)” is held annually in Shanghai, China, and is one of Asia’s largest digital entertainment exhibitions.
Not only gaming-related companies but also those providing surrounding services gather at the event. It serves not only as a platform for exhibition but also as a venue for business networking and negotiations.
A notable feature of ChinaJoy is that it attracts not only domestic attendees but also many exhibitors and visitors from overseas.
As a highly international event, it is extremely important both for understanding industry trends and for exploring opportunities in overseas business expansion.
On the day before ChinaJoy, as a pre-event party, there was a networking session for Chinese and Japanese gaming-related companies, so we headed to the event venue.
At the venue, we interacted with participants while enjoying a meal.





Finally, the day of ChinaJoy has arrived.
In the morning, we prepared the joint booth for the Japanese companies.
By the way, this joint booth for Japanese companies was part of the “Japan Gaming Industry Pavilion,” hosted by Xiamen Leona Software Co., Ltd. (Gratique Inc.), and we exhibited together with other Japanese companies.

The opening time of ChinaJoy has arrived.
Even though it was just the first morning of the event, an astonishing number of visitors had already arrived.







































Through our booth exhibition at ChinaJoy, we were able to gain new opportunities for collaboration with many companies.
Even after the event ended, we received various inquiries, which gave us a tangible sense that we can take concrete steps toward future business development.
After the final day of the event, we visited the area around The Bund in Shanghai.



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