No-code website building services like Shopify and Wix are highly popular in Japan, Europe, and the United States. However, have you ever experienced a situation where a website created for the Chinese market cannot be viewed from China?
The reason lies in regulations on the services used, such as the location of servers and CDN (Content Delivery Network).
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As part of China’s internet security management regulations, there is a mechanism that restricts access from within China to specific foreign servers and CDNs (Content Delivery Networks).
This leads to issues such as “websites failing to load entirely,” “images not displaying,” or “pages showing with broken layouts.”
○ The primary servers of platforms like Shopify and Wix are located in North America and Europe.
○ Their CDNs (Content Delivery Networks) are mainly built using foreign services such as Akamai.
○ Connections from IP addresses within China often result in timeouts or loading errors.
To ensure stable site display for visitors in China (Chinese users), a “site structure optimized for access from China” is essential. This is where environment setup using WordPress (and servers) comes into play.
By configuring your own domain and server, obtaining an ICP license if required, and implementing a CDN optimized for China, you can build a website that can be accessed stably from within China.
| Comparison Categories | WordPress （and Servers） | Shopify / Wix |
| Loading Speed (Access from Mainland China) |
〇 High-speed display possible (depending on design) |
✕ Extremely slow / unable to load |
| Server Location | Flexible (China, China Hong Kong, Japan, etc.) |
Primarily North America/Europe (no location options) |
| CDN Compatibility | Compatible with Chinese CDNs (e.g., Alibaba Cloud) |
Primarily uses services like Akamai (unstable access from China) |
| ICP License Support | 〇 License registration agency services available |
✕ Not supported |
| Customization Capability | 〇 Full customization supported |
△ Limited customization dependent on platform specifications |
| Multilingual Support | 〇 Available via plugins (e.g., BOGO) |
〇 Supported |
| SEO Optimization (Chinese Search Engines) |
〇 Compatible with Baidu and other Chinese search engines |
△ Partially unsupported reliant on Google |
| Cost Structure | Initial setup fee + monthly fees (RMB, with invoice support) |
Monthly fees (USD, credit card payment only) |
| System Scalability | 〇 API integration with external systems supported |
△ Limited scalability dependent on platform specifications |
While the Chinese market is vast, its internet environment is unique. Rather than assuming “a site built with Shopify or Wix will work without issues,” the key consideration is whether it functions smoothly within China’s communication environment.
We specialize in building websites optimized for Chinese business operations. Our services include ICP license registration assistance, Baidu SEO, and WeChat integration support—providing IT solutions rooted in the Chinese market.
For website creation, server setup, and operation — Contact Us
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